By Alan Kravitz
Do you know your nonprofit organization’s culture?
I’m not just talking about your mission, or even what your organization does. I’m also talking about “below the surface” issues such as managerial styles, the decision-making process and even conflict resolution.
I’ve been working with nonprofit organizations for almost 20 years, and I know that the most successful nonprofits operate very much the way for-profits do. For-profit leaders tackle these “below the surface” issues frequently, but there’s never really been a guide designed especially for nonprofit organizations.
Until now. The new book, The Nonprofit Organizational Culture Guide: Revealing the Hidden Truths that Impact Performance, will help you understand your organization’s culture. It was written by one of my amazing clients, Denice Rothman Hinden, along with Paige Hull Teegarden and Paul Sturm. These three have spent the better parts of their lives assisting nonprofits, and as the saying goes, they “know from which they speak.”
In the book, the authors share their own unique Revealing Organizational Culture (ROC) process. They tell why you should understand your organization’s culture –- and provide basic guidelines for how to do it. The book is full of invaluable information, with step-by-step details on how you can use ROC. And you want more information, or you want to join in the ongoing conversation about organizational culture, the authors have created a website, www.revealorganizationalculture.com.
If knowing more about your nonprofit is one of your resolutions this year, then this book is a must. Order it here –- and start discovering the hidden truths about your organization.
Alan Kravitz is a copywriter who specializes in writing customized web content, direct mail appeals and print materials for socially conscious organizations. Contact him at 617-697-7397, or alank@infiniteinkwell.com.
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